Author Archives

Archive of the posts written by author : MOS Staff.

Hunger Games vs John Carter Marketing: Time for some tough love for Disney

The news is in – Lion’s Gate’s Hunger Games brought in a whopping $155m at the domestic box office in this, its debut weekend, making it the third highest opening weekend ever, just behind Harry Potter and the Deathly Hallows Part 2 ($168M),…

Edgar Rice Burroughs: "The Tarzan Theme"

In 1932 Edgar Rice Burroughs somewhat reluctantly undertook a writing assignment for Writer’s Digest in which he was asked to explain the “theme” of Tarzan.  Anyone who knew ERB and his manner of talking about his work would immediately understand that this would…

John Carter: An Open Letter to Walt Disney Studios Chairman Richard Ross

The following is an open letter to Rich Ross, Chairman of Walt Disney Studios,  regarding John Carter. It is a sincere request for Disney senior management to address in a public and meaningful way the many questions that remain unanswered concerning Disney’s handling…

Our view: It's now clear, after yesterday's announcement – Disney viewed John Carter as a hospice case all along

We didn’t react immediately when Disney announced yesterday, with John Carter 11 days into its theatrical run, that it will be booking a $200m writedown, making the Andrew Stanton film instantly the holder of the “biggest flop ever” title.  We wanted to sleep…

John Carter "I Want a Sequel" Facebook Group hits 3000 members in 30 hours…

Started yesterday, the John Carter fan Facebook Group “Take me back to Barsoom! I want John Carter to have a sequel” group has reached 3000 members in a little over 30 hours.   The grassroots group which acknowledges no leaders but its purpose…

John Carter and big-budget Schadenfreude, or how 100M gross in the first 3 days gets instantly labeled an iconic Hollywood flop

Special Report by Michael D. Sellers for The John Carter Files on the accuracy and curious psychology of much of the reporting on Disney’s John Carter since its release on March 9, 2012. “To the schadenfreudist, an epic fail is the only just…

John Carter Fan Trailer 2 – "Heritage"

Here is John Carter Fan Trailer 2 -“Heritage” and as you will quickly figure out, this one is from the heart.  We wanted to do a second fan trailer but were having trouble just because of the limitations of the material that’s available…

Box Office Reality Check: Reports are out that John Carter Tracking is "Shockingly Soft"; so what will Disney do about it?

[Editor’s Note: I really debated whether to publish this or just ignore the report from Nikki Finke about how poorly John Carter is tracking. I don’t want to do anything to dampen enthusiasm for the film. But I decided that if JCF is…

Tough love for Disney: Chicago blogger serves up a devastating critique of John Carter marketing deficiencies

Four weeks from today John Carter will be in theaters and no one is a bigger or more passionate supporter of this movie than I am.  I am not in the habit of creating or running fan sites–The John Carter Files exists because…

Could Disney's John Carter help inspire a comeback of classic adventure lit for kids and young adults?

The list of major creative minds who, in their boyhood, discovered Edgar Rice Burroughs’ world of Barsoom and were inspired by it are legion: Ray Bradbury, Arthur Clark, Carl Sagan, and James Cameron are just a few who are on record as having…

Will the Andrew Stanton/Lynn Collins "Warrior Princess" version of Dejah Thoris win hearts?

For Edgar Rice Burroughs enthusiasts, few issues in the screen depiction of Barsoom bear more scrutiny than the choice of how to portray “the incomparable Dejah Thoris”, Princess of Helium. Disney has released an image of Lynn Collins as Dejah Thoris that further…

Just how popular were Edgar Rice Burroughs "John Carter" Novels? Think Harry Potter and then some…..

In 1945 more than 30,000, 000 copies of his novels in 58 languages and dialects made him the most widely read author on earth. In the July 14 edition of Liberty Magazine, way back in 1945, Lloyd Shearer wrote an article about Edgar…

Edgar Rice Burroughs' hilarious bullet-point outline of his failures tells much about the author of A Princess of Mars

Edgar Rice Burroughs, who wrote “A Princess of Mars” which forms the basis for Disney’s “John Carter”, was famously “selling pencil sharpeners” at the time he wrote this, his first novel. He equally famously he was later quoted: “I write to escape. To…

Commentary: Ain't it Cool News offers up food for thought re Stanton, Disney, and John Carter

Over on AICN, there’s a piece by Nick Soapdish who attended the Thursday night press preview of John Carter in London, and his reaction to what he saw and heard at the screening is worth breaking down.  If you want to just read…

Could Disney's John Carter help inspire a comeback of classic adventure lit for kids and young adults?

The list of major creative minds who, in their boyhood, discovered Edgar Rice Burroughs’ world of Barsoom and were inspired by it are legion: Ray Bradbury, Arthur Clark, Carl Sagan, and James Cameron are just a few who are on record as having…

Carl Sagan on the magical Mars of John Carter and Edgar Rice Burroughs

Here’s a wonderful 3 minutes from Carl Sagan on how as a young boy he was mesmerized by the Mars of John Carter, Tars Tarkas, and Dejah Thoris. The reverence with which he speaks of the imaginative transport that the stories achieved for…

This is why we "Erbophiles" are so damned excited at what's coming on March 9

When you’re spent your whole loving a secret liteary (or maybe not so) treasure that you’d like to share, but you don’t quite know how to — and then something happens so millions of new people suddenly “get it”….well, that’s what’s unfolding now…

Puhlease! Stop it with the "John Carter is ripping off Star Wars"

Never has a movie release created such a need to stamp out stupid brushfires as John Carter — precisely because this is a situation where the source material for half the sci-fi fantasy of the last 50 years is finally making it to…

John Carter Inspired Avatar, not vice versa — let's set the record straight

In the aftermath of the release of the new trailer of John Carter, set for release on March 9th, it’s been interesting to watch all the flame-throwiing on YouTube and elsewhere by those who say “It’s a ripoff of Avatar”, and those who…